what's the big deal about Brokeback Moutain??

still trying to figure out what the big deal about a Gay themed Movie in Hollywood?? like most films,tv shows&Theater over the years doesn't have Gay themes in them.quite a few industry People are Gay&if People can't accept folks then something is wrong with them.cracks me up that Broke back Moutain is big over the past year.Tv,Film has always had themes in them.now Willie Nelson's gay theme song is getting a big buzz&that wil spark controversy because in country Music there is a largely Anti Gay theme just as you would find in Hip-Hop.it's interesting at all the discussions that have been made about this film. what does it say about a Society at large? but then again everybody knows there are people who never come to accept any kind of change.